Trac

Trade Trac 5th May, 2012

This week we introduce two new films on our trade analytical chart Kunal Kohli’s Teri Meri Kahaaniand Shirish Kunder’s Joker. This week where films like Shanghai and Gangs Of Wasseypur saw a slightimprovement on our charts Salman Khan’s Ek Tha Tiger saw a massive enhancement after its teaser wasrecently launched.
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Trade Trac 5th May, 2012

Vishesh Films' Jannat 2 toplining Emraan Hashmi, Randeep Hooda and Esha Gupta that released this Friday witnessed an upswing on our trade chart. The film took a very good opening and might continue to do so. This week we introduce UTV Motion Pictures' Barfi! featuring Ranbir Kapoor and ...
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Trade Trac 28th April, 2012

This week, the box office witnessed Ajay Devgn and Anil Kapoor starrer Tezz. The film took a pooropening at the ticket counters. This week we introduce two new films in our trade analatical chart. YashRaj Film’s Ishaqzaade and Viacom 18 Motion Pictures-Bohra Brothers’ Gangs Of Wasseypur.
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tEZZ

Positive Buzz Around Tezz

The trade is waiting for the next big release of the year, Tezz, starring Ajay Devgn, Anil Kapoor and Kangna Ranaut. Last week’s releases, Vicky Donor and Hate Story, are still doing well at the box office but the big release before Tezz was Housefull 2 on April 2. Hence, ...
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Trade Trac 21st April, 2012

This week marked the debut of John Abraham as a producer with Vicky Donor. Releasing alongside this film was Vikram Bhatt’s Hate Story directed by Vivek Agnihotri. While Vicky Donor saw a massive rise on our charts Hate Story drastically dropped. Now all eyes are set on next week’s release ...
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Trade Trac 14th April, 2012

Last week, the box office witnessed Sajid Khan’s multi-starrerHousefull 2. The film which wrapped its first week at around Rs61 crore all India NBOC has surprised the tradewalas. This weekthe two films Bittoo Boss and Chhodo Kal Ki Baatein releasedand failed to charm the audience. Now all eyes are on ...
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Trade Trac – 7th April, 2012

This week marked the release of the much anticipated film Housefull 2. The film which has had afabulous opening all across the nation has taken the tradewallas’ by surprise. Now all eyes are on thenext release’s Vicky Donor and Hate Story. Both the films have been steady on our charts ...
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Tezz-new

Tezz Picks Up Traction

Housefull 2 would be in theatres by the time this article appears. I had presented in this column last week an analysis of the FTI parameters of Housefull 2. From this week’s Film Trac it appears that the Spontaneous Awareness of the movie has improved and one should expect an ...
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Trade Trac – 31st March, 2012

This week the two additions in our trade chart are Shoojit Sarcar’s Vicky Donor and Vivek Agnihotri’s Hate Story. Whereas Housefull 2, the next release coming Friday saw no change in its numbers, films like Jannat 2, Dangerous Ishq and Department saw a rise in their ...
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housefull2wallpaper

Housefull 2 VS IPL?

Agent Vinod was released last week. The movie had been able to keep its traction on FTI and has performed as predicted by us, netting about Rs 30 crore in the first week. This movie does not really have the audience interest to get it going with significant numbers in ...
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Trade Trac – 24th March, 2012

With March wrapping up with the release of Agent Vinod, next in line for April we have Housefull 2and Tezz. Both the films have seen an upswing on our trade analytical charts this week. Whereas filmslike Rowdy Rathore, Ek Tha Tiger, Heroine and Talaash saw no change in their numbers. ...
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6~138

Looking Ahead To April Releases

Agent Vinod will be in the theatres by the time this article appears.  As on today, the film has held its traction and has by and large maintained its FTI score. I expect the movie to do quite well in multiplexes in metros and meet the industry expectations on the ...
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Trade Trac – 17th March, 2012

This week Agent Vinod and Tezz saw an downward trend on our charts, buzz around Bol Bachchan and Kyaa Super Kool Hain Hum improved. We introduce Zilla Ghaziabad to our trade analysis this week.
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The Buzz Around Agent Vinod

March, April and May tend to be packed for us in India. Starting with Holi, we have cricket, school exams and summer holidays. With so much activity the audience tend to be quite busy and the attendance in theatres get affected. In many places the audience use theatres to beat ...
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Trade Trac – 10th March, 2012

While Agent Vinod and Housefull 2 saw an upward trend on our charts this week, buzz around Shanghai and Ek Tha Tiger improved. We introduce Ram Gopal Varma's Department starring Amitabh Bachchan, Sanjay Dutt and Rana Daggubati to our trade analysis this week.
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Trade Trac – 3rd March, 2012

This week we add two more films to our trade analysis Ferrari Ki Sawaari and Dangerous Ishq. Both thefilms have garnered a positive response from the tradewalas. Next week’s release Kahaani is still goingsteady with not much change in its numbers.
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_MG_0494

The Buzz Is Missing

The month of February has not been a great one for Bollywood. Except for Ek Main Aur Ekk Tu (EMAET), which has managed to collect just about Rs 35 crore, none of the other two rom-coms, Tera Naal Love Ho Gaya (TNLHG) or Jodi Breakers, has made any significant impact ...
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Trade Trac – 25th February, 2012

This week marked the release of not one but two anticipated films. Tere Naal Love Ho Gayastarring Riteish Deshmukh and GeneliaD’Souza and Jodi Breakers which features Bipasha Basuand R Madhavan. While both the film had a decent opening TNLHG saw uplift on our charts andJodi Breakers say a slight downfall. ...
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Trade Trac – 18th February, 2012

This week marked the release of films Ekk Deewana Tha, ? and Married 2 America. None of them was successful to please the audience across nation. And now all eyes are set on next week’s Tera Naal Love Ho Gaya and Jodi Breakers. While the later releases like Housefull 2 ...
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Agent Vinod

TNLHG Vs Jodi Breakers

Agneepath has crossed the cherished Rs 100 crore figure and has set a new bench-mark for Sanjay Dutt. The movie is expected to sail past Rs 130 crore in the next few weeks. Ek Main Aur Ekk Tu (EMAET) has opened as predicted by us last week and will pick ...
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Trade Trac – 11th February, 2012

After Agneepath, Dharma Production is back with its much-awaited romantic comedy film Ek Main Aur Ekk Tu. Featuring Kareena Kapoor and Imran Khan, the film has taken a decent opening in across the country. Being the only big release this Friday further boosted its prospects. The ...
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Jodi_Breakers_

EMAET’s Loss = Jodi Breakers’ Gain?

Ek Main Aur Ekk Tu (EMAET) opened yesterday. The FTI of this movie yesterday was 33. This number is substantially lower from the estimated FTI of 45 last week and seems to be more reasonable looking at the PoP value of the trailer. The movie should open in the Rs ...
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Trade Trac – 4th February, 2012

Last week marked the release of Hrithik Roshan’s Agneepath and this week there was no big release to lure the audience to the ticket windows. All eyes and expectations are set on the upcoming February releases Ek Main Aur Ekk Tu, Tera Naal Love Ho Gaya and Jodi Breakers. Ek ...
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Ek-main-aur-ek-tu-516x340

Jodi Breakers Makes Gains

Last week has been the story of Agneepath. Despite doubters who did not expect the remake of a not so successful first attempt, the movie made a massive opening. It has collected a little over Rs 70 crores in the first seven days and may snail past Rs 100 crores. ...
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    Jodi Breakers Versus Tere Naal Love Ho Gaya
    Tere Naal Love Ho Gaya and Jodi Breakers took an a...
    The Buzz Is Missing
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