Tag Archives: Akshay Rathi

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Gut Feel

Multiplexes revolutionise movie menus to fatten their bottom line Those who say a movie is an experience to savour didn’t mean whetting the creative appetite only. After all, what’s a movie without popcorn and cola? Well, with investment in state-of-the-art multiplexes going through the roof, and a limit to ...
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akshaye Rathi

Claps… Whistles… ACTION!

Just when the industry was writing the epitaph of the single-screen, this humble cinema hall elevated mass-appeal films to a winning genre Fact 1 – India’s population –  1.21 billion Fact 2 – India’s per capita income (permonth) – Rs 4,569.58 It’s been a while since people ...
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