Tag Archives: Band Baaja Baarat

Ajay Devgn in Bol Bachchan (1)

Open Sesame

by Sagorika Dasgupta, Soumita Sengupta, Shabdita Shrivastav (July 21, 2012)
Move over blockbusters… Out-of-the-box marketing strategies are tapping thebusiness potential of a wide range of Hindi films in the overseas market The foreign markets have becomea potentially juicy source of revenuefor the Hindi film industry. But there’s a change in focusas well, as a variety of films is drawing ...
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