Marketing

It Doesn’t Ad Up

The new cap on television advertising is set to change the dynamics of film marketing

“I need to play a different type of role every time”

Rani Mukerji speaks her heart out about Talaash, working with new directors and much more

Plenty On The Slate

Viacom18 Motion Pictures’ Rudrarup Datta tells Sagorika Dasgupta, what it takes to create a unique marketing campaign

Abhishek Joshi Is CEO

ZengaTV, provider of entertainment and news content on mobile screens

Film Marketing – Crucial Partner, Not Convenient Punching Bag

Success has many fathers

India TV Appoints Gulab Makhija As CFO

India TV has appointed three senior executives from the TV Today Network

The Pasha Of Promotion

Mirror, mirror on the wall, which star is the most marketing savvy of them all? Few say it is SRK and others say it is Aamir Khan. And lately there has been one more name in the sweepstakes i.e. Salman Khan.

Indranil Sengupta moves to Hungama

Indranil Sengupta replaces Ashish Shah at Hungama Digital Media Entertainment as GM, Marketing and Brand Management.

Avinash Pant Is ED, Marketing

The Walt Disney Company in India has announced the appointment of Avinash Pant as Executive Director, Marketing, Walt Disney International. Pant reports to Country Manager, Managing Director, Mahesh Samat. In this new role, Pant will be responsible for building the

Collection Chart

As on Feb 6th, 2016
Films
Week
Weekly
Total
Airlift
2
27.94 Cr
110.47 Cr
Mastizaade
1
16.93 Cr
16.93 Cr
Saala Khadoos*
1
7.94 Cr
7.94 Cr
Kyaa Kool Hain Hum 3
2
41.49 L
25.44 Cr

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Films this year

  • Fitoor
    Release Date: Feb 12, 2016
  • Sanam Re
    Release Date: Feb 12, 2016
  • Neerja
    Release Date: Feb 19, 2016
  • Ishq Forever
    Release Date: Feb 19, 2016

Trade Gup

  • Anushka Sharma had signed Anshai Lal to direct her next production Clean Slate Films.
  • Raja Krishna Menon To Direct Chef and has signed Saif Ali Khan as the lead role.
  • Arijit Singh soon going to show a very different creative side when he turns director.

@BOI

  • Sanam Re producer Bhushan Kumar, director Divya Khosla Kumar and DoP Sameer Arya chat with Team Box Office India about their soulful love story