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Money Talkies: Soorma Open To 20 Per Cent Occupancy But Should Pick Up

Diljit Dosanjh, Taapsee Pannu and Angad Bedi starrer Soorma took a slow start, with around 20 per cent occupancy, due to the rains. However, programmers across the country believe that the numbers will increase with subsequent shows as the biopic on hockey champion Sandeep Singh has drawn positive word-of-mouth.

Amar Laykar, Programmer, PVR
The occupancy for the morning and afternoon shows of Soorma was about 20 per cent. The numbers have been affected due to the rain. Moreover, it is not a holiday today. Looking at the advance booking and positive reviews, however, I expect occupancy to increase with the latter shows.

Rajender Jyala, Programmer, INOX
The shows of Soorma in the first half of the day were about 20-25 per cent full. I am positive that the numbers will increase as the day progresses. The evening and late-night shows will definitely have better occupancy. The reports of the film are very good.   

Kaushal Srivastav, Programmer, Cinepolis
The morning and the afternoon shows ran 17-20 per cent full. The monsoon has affected the show. If it does not rain in the evening, the night shows will enjoy a better run. The advance booking looks decent. I am positive about the latter shows.

Rahul Kadbet, Programmer, Carnival
The morning shows saw 15-20 per cent opening at our chain. The film has not lived up to our expectations. However, word of mouth about Soorma is very good. I think the night shows will see better occupancy. People are getting more interested to know more about the life of Sandeep Singh.

Meenu Singh, Programmer, SRS
Soorma has seen 25-per cent occupancy at our chain this morning and afternoon. It will definitely grow with the upcoming shows. The advance booking is not as good as expected, but the reports surrounding the film are positive. Today, I expect the film to earn about Rs 15 lakh nett from our chain.

Ashutosh Agrawal, Programmer, Star World
It has been raining very heavily in Uttar Pradesh since the morning. This has affected the morning and afternoon shows. Occupancy for the shows so far is 15 per cent. I expect more people to turn up for the subsequent shows because people in North India are intrigued to know more about Sandeep Singh.

Hiren Patel, Programmer, Wide Angle
Soorma opened to 70-75 per cent occupancy at our chain, which is very good. Looking at the advance booking, it seems that the figure might remain the same for the latter shows. The word-of-mouth is very positive, and so occupancy will definitely jump.

Yogesh Raizada, Programmer, Wave
Soorma opened to 30-40 per cent occupancy. But the content of the film is very good and the reports are very positive. Hence, more and more people will come in for the evening and night shows.

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